ONE-ON-ONE SESSION
The Column Build Method™ with Alannah Read
A tailored implementation session using Alannah Read’s proven 12-month framework for building a profitable texture column from zero, developed across her multi-award-winning salon, Ella & Jade.
APPLY FOR YOUR SESSIONMaster first, market later
The Column Build Method™
You understand the opportunity and have got the operational basics in place. Now you need a plan that turns texture services from something you offer into something that drives your business forward over the next 12 months.
Alannah Read built and proved The Column Build Method™ across Ella & Jade, Australia’s first official Texture Hub. She took a multi-location salon from zero texture capability to a fully integrated, profitable texture offering. This session gives you the same methodology, adapted to your salon, market, and team.
What you’ll learn:
A step-by-step methodology for growing a texture column from zero to profitable.
This is a sequenced plan you can start executing straight after the session
Strategies for scaling for one location or multiple
Whether you run one location or several, learn how to embed texture fluency into your training pipeline, hiring criteria, and service menu so it grows with your business.
How to introduce texture services without disrupting your existing business
Build texture into your salon’s identity without alienating your current client base or overwhelming your team during the transition
Why this format is different:
This is a tailored work session where Alannah sits with you to build a specific 12-month plan for your business. This session is yours. Bring whoever needs to be in the room, typically a senior stylist, manager or business partner.
Why stylists invest in this:
They train one stylist who gets busy; the rest of the team can’t support them; the business doesn’t adjust its marketing or menu; and the build to incorporate more textures stalls within a few months.
The Column Build Method™ prevents that by building texture into your whole business.
Who this session is for:
Salon owners and managers who are ready to build and need to develop their own roadmap.
Format: One-on-one or small group within the same business. Sessions aren't publicly listed. Book directly after completing Business Essentials.
Pro Tip: Run this alongside your stylists attending Texture Re.Imagined. You build the business infrastructure while they build the skills.
About Your Educator
Alannah Read
Salon Director, Ella & Jade | SUKU Ambassador
Alannah runs Ella & Jade, a multi-award-winning, multi-location salon and Australia’s first official Texture Hub. She built the business case for texture fluency inside her own salon before she started teaching it to others, growing a profitable texture column from zero using the methodology she now shares through The Column Build Method™. Alannah leads the Business Track, including Business Essentials and The Column Build Method.
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